STRATEGIC MANAGEMENT THEORY:AN INTEGRATED APPROACH

STRATEGIC MANAGEMENT THEORY:AN INTEGRATED APPROACH

Editorial:
CENGAGE LEARNING
Año de edición:
ISBN:
978-1-285-18449-4
Páginas:
528
Encuadernación:
Rústica
Clasificación:
GENÉRICA
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This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill, Gareth Jones, and Melissa Schilling integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics. Based on real-world practices and current thinking in the field, the eleventh edition of STRATEGIC MANAGEMENT features an increased emphasis on the changing global economy and its role in strategic management.